{"id":104,"date":"2021-09-20T13:38:35","date_gmt":"2021-09-20T16:38:35","guid":{"rendered":"https:\/\/www.protectual.com.br\/?page_id=104"},"modified":"2022-02-18T10:15:13","modified_gmt":"2022-02-18T13:15:13","slug":"principal","status":"publish","type":"page","link":"https:\/\/www.protectual.com.br\/en\/","title":{"rendered":"Home"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"104\" class=\"elementor elementor-104\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-caa39b5 elementor-section-full_width elementor-section-height-min-height elementor-section-stretched elementor-section-height-default elementor-section-items-middle\" data-id=\"caa39b5\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ea37314\" data-id=\"ea37314\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-dacabdf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dacabdf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-d62305d\" data-id=\"d62305d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8da87eb elementor-widget elementor-widget-heading\" data-id=\"8da87eb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">HAVE A DREAM \/ MAKE IT REAL \/ PROTECT IT<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9decf7 elementor-widget elementor-widget-heading\" data-id=\"e9decf7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Knowledge is a valuable intangible asset<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f2b311 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"0f2b311\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/www.protectual.com.br\/en\/empresa\/\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">Get to know how to secure it<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-61ab0a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"61ab0a9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-588815f\" data-id=\"588815f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3fae474 elementor-widget elementor-widget-heading\" data-id=\"3fae474\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><i class='fas fa-minus' style='font-size:18px;color:r#2c6184'>&nbsp;&nbsp;<\/i>Practice areas&nbsp;&nbsp;<i class='fas fa-minus' style='font-size:18px;color:r#2c6184'><\/i><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-31f083d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"31f083d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-2053260\" data-id=\"2053260\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-993abec elementor-view-default elementor-mobile-position-top elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"993abec\" data-element_type=\"widget\" id=\"link-areas-home\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a class=\"elementor-icon elementor-animation-\" href=\"https:\/\/www.protectual.com.br\/en\/protecao-e-consultoria-em-propriedade-intelectual\/\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-file-signature\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.protectual.com.br\/en\/protecao-e-consultoria-em-propriedade-intelectual\/\" >\n\t\t\t\t\t\tIntellectual Property Prosection &amp; Counseling\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tA brand is an intangible asset whose value is the patrimony of any business, no matter its size. We operate in all phases of the protection procedure for this intangible asset...\n<br>\n<a href=\"https:\/\/www.protectual.com.br\/en\/protecao-e-consultoria-em-propriedade-intelectual\/\"><b>Read more \u00bb<\/b><\/a>\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-008d07c\" data-id=\"008d07c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4d4ee36 elementor-view-default elementor-mobile-position-top elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"4d4ee36\" data-element_type=\"widget\" id=\"link-areas-home\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a class=\"elementor-icon elementor-animation-\" href=\"https:\/\/www.protectual.com.br\/en\/contencioso-de-propriedade-intelectual\/\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-gavel\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.protectual.com.br\/en\/contencioso-de-propriedade-intelectual\/\" >\n\t\t\t\t\t\tIntellectual Property Litigation\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tProtecting a brand is part of decision making in any business model. Knowing which strategy to employ, from the administrative to the judicial phase, is part of the guidance given to our client in order to...\n<br>\n<a href=\"https:\/\/www.protectual.com.br\/en\/contencioso-de-propriedade-intelectual\/\"><b>Read more \u00bb<\/b><\/a>\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-51daeb8\" data-id=\"51daeb8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f4820c3 elementor-view-default elementor-mobile-position-top elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"f4820c3\" data-element_type=\"widget\" id=\"link-areas-home\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a class=\"elementor-icon elementor-animation-\" href=\"https:\/\/www.protectual.com.br\/en\/transferencia-de-tecnologia-licenciamento\/\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-skyatlas\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.protectual.com.br\/en\/transferencia-de-tecnologia-licenciamento\/\" >\n\t\t\t\t\t\tTechnology Transfer - Licensing\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tIntellectual property assets can be monetized as long as they are properly licensed and traded. In this sense, more than protecting these assets, we work focused...\n<br>\n<a href=\"https:\/\/www.protectual.com.br\/en\/transferencia-de-tecnologia-licenciamento\/\"><b>Read more \u00bb<\/b><\/a>\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-decb463 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"decb463\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-80d97d0\" data-id=\"80d97d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bd381e6 elementor-view-default elementor-mobile-position-top elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"bd381e6\" data-element_type=\"widget\" id=\"link-areas-home\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a class=\"elementor-icon elementor-animation-\" href=\"https:\/\/www.protectual.com.br\/en\/direito-autoral\/\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-edit\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.protectual.com.br\/en\/direito-autoral\/\" >\n\t\t\t\t\t\tCopyright\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tCopyright is a form of intellectual protection governed by specific legislation which does not have industrial property status. Therefore, to serve such a specific field...\n<br>\n<a href=\"https:\/\/www.protectual.com.br\/en\/direito-autoral\/\"><b>Read more \u00bb<\/b><\/a>\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-e2f90b3\" data-id=\"e2f90b3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c327ce0 elementor-view-default elementor-mobile-position-top elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"c327ce0\" data-element_type=\"widget\" id=\"link-areas-home\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a class=\"elementor-icon elementor-animation-\" href=\"https:\/\/www.protectual.com.br\/en\/indicacao-geografica\/\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-globe-americas\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.protectual.com.br\/en\/indicacao-geografica\/\" >\n\t\t\t\t\t\tGeographical Indication\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tThe Geographical Indication is used to give its own identity to products or services arising from a particular place of origin. Such products have a unique quality...\n<br>\n<a href=\"https:\/\/www.protectual.com.br\/en\/indicacao-geografica\/\"><b>Read more \u00bb<\/b><\/a>\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-4349cfa\" data-id=\"4349cfa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ddb02e5 elementor-view-default elementor-mobile-position-top elementor-vertical-align-top elementor-widget elementor-widget-icon-box\" data-id=\"ddb02e5\" data-element_type=\"widget\" id=\"link-areas-home\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<a class=\"elementor-icon elementor-animation-\" href=\"https:\/\/www.protectual.com.br\/en\/fashion-law\/\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-hands-helping\"><\/i>\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\t\t\t\t<h3 class=\"elementor-icon-box-title\">\n\t\t\t\t\t<a href=\"https:\/\/www.protectual.com.br\/en\/fashion-law\/\" >\n\t\t\t\t\t\tFashion Law\t\t\t\t\t<\/a>\n\t\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tThe expression \"fashion law\" was created about fifteen years ago by the American lawyer Susan Scafidi aiming at the designation of legal and specific matter in the fashion world...\n<br>\n<a href=\"https:\/\/www.protectual.com.br\/en\/fashion-law\/\"><b>Read more \u00bb<\/b><\/a>\t\t\t\t\t<\/p>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f7548f9 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f7548f9\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;wave-brush&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 283.5 27.8\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M283.5,9.7c0,0-7.3,4.3-14,4.6c-6.8,0.3-12.6,0-20.9-1.5c-11.3-2-33.1-10.1-44.7-5.7\ts-12.1,4.6-18,7.4c-6.6,3.2-20,9.6-36.6,9.3C131.6,23.5,99.5,7.2,86.3,8c-1.4,0.1-6.6,0.8-10.5,2c-3.8,1.2-9.4,3.8-17,4.7\tc-3.2,0.4-8.3,1.1-14.2,0.9c-1.5-0.1-6.3-0.4-12-1.6c-5.7-1.2-11-3.1-15.8-3.7C6.5,9.2,0,10.8,0,10.8V0h283.5V9.7z M260.8,11.3\tc-0.7-1-2-0.4-4.3-0.4c-2.3,0-6.1-1.2-5.8-1.1c0.3,0.1,3.1,1.5,6,1.9C259.7,12.2,261.4,12.3,260.8,11.3z M242.4,8.6\tc0,0-2.4-0.2-5.6-0.9c-3.2-0.8-10.3-2.8-15.1-3.5c-8.2-1.1-15.8,0-15.1,0.1c0.8,0.1,9.6-0.6,17.6,1.1c3.3,0.7,9.3,2.2,12.4,2.7\tC239.9,8.7,242.4,8.6,242.4,8.6z M185.2,8.5c1.7-0.7-13.3,4.7-18.5,6.1c-2.1,0.6-6.2,1.6-10,2c-3.9,0.4-8.9,0.4-8.8,0.5\tc0,0.2,5.8,0.8,11.2,0c5.4-0.8,5.2-1.1,7.6-1.6C170.5,14.7,183.5,9.2,185.2,8.5z M199.1,6.9c0.2,0-0.8-0.4-4.8,1.1\tc-4,1.5-6.7,3.5-6.9,3.7c-0.2,0.1,3.5-1.8,6.6-3C197,7.5,199,6.9,199.1,6.9z M283,6c-0.1,0.1-1.9,1.1-4.8,2.5s-6.9,2.8-6.7,2.7\tc0.2,0,3.5-0.6,7.4-2.5C282.8,6.8,283.1,5.9,283,6z M31.3,11.6c0.1-0.2-1.9-0.2-4.5-1.2s-5.4-1.6-7.8-2C15,7.6,7.3,8.5,7.7,8.6\tC8,8.7,15.9,8.3,20.2,9.3c2.2,0.5,2.4,0.5,5.7,1.6S31.2,11.9,31.3,11.6z M73,9.2c0.4-0.1,3.5-1.6,8.4-2.6c4.9-1.1,8.9-0.5,8.9-0.8\tc0-0.3-1-0.9-6.2-0.3S72.6,9.3,73,9.2z M71.6,6.7C71.8,6.8,75,5.4,77.3,5c2.3-0.3,1.9-0.5,1.9-0.6c0-0.1-1.1-0.2-2.7,0.2\tC74.8,5.1,71.4,6.6,71.6,6.7z 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d=\"M201,10.6c0-0.1-4.4,1.2-6.3,2.2c-1.9,0.9-6.2,3.1-6.1,3.1c0.1,0.1,4.2-1.6,6.3-2.6\tS201,10.7,201,10.6z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M154.5,26.7c-0.1-0.1-4.6,0.3-7.2,0c-7.3-0.7-17-3.2-16.6-2.9c0.4,0.3,13.7,3.1,17,3.3\tC152.6,27.5,154.6,26.8,154.5,26.7z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M41.9,19.3c0,0,1.2-0.3,2.9-0.1c1.7,0.2,5.8,0.9,8.2,0.7c4.2-0.4,7.4-2.7,7-2.6\tc-0.4,0-4.3,2.2-8.6,1.9c-1.8-0.1-5.1-0.5-6.7-0.4S41.9,19.3,41.9,19.3z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M75.5,12.6c0.2,0.1,2-0.8,4.3-1.1c2.3-0.2,2.1-0.3,2.1-0.5c0-0.1-1.8-0.4-3.4,0\tC76.9,11.5,75.3,12.5,75.5,12.6z\"\/>\n\t<path class=\"elementor-shape-fill\" d=\"M15.6,13.2c0-0.1,4.3,0,6.7,0.5c2.4,0.5,5,1.9,5,2c0,0.1-2.7-0.8-5.1-1.4\tC19.9,13.7,15.7,13.3,15.6,13.2z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-581bef2\" data-id=\"581bef2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c6abcb elementor-widget elementor-widget-image\" data-id=\"3c6abcb\" data-element_type=\"widget\" id=\"img-nos\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"562\" height=\"630\" src=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/img-empresa.jpg\" class=\"attachment-large size-large wp-image-160\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/img-empresa.jpg 562w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/img-empresa-268x300.jpg 268w\" sizes=\"(max-width: 562px) 100vw, 562px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-14cf17f\" data-id=\"14cf17f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-48f72bb elementor-widget elementor-widget-heading\" data-id=\"48f72bb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About us<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-33816ac elementor-widget elementor-widget-text-editor\" data-id=\"33816ac\" data-element_type=\"widget\" id=\"legenda-sobre\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><strong>Knowledge is a valuable intangible asset and Protectual knows how to secure it.<\/strong><\/p><p>Protectual is an Intellectual Property consulting and advisory services firm with focus on protection and formation of intellectual capital as well as innovation management.<\/p><p>We have been involved in protection and management of a variety of brands in addition to the technological protection through patents and software, as well as in transfers of technology between domestic and foreign companies.<\/p><p><a href=\"https:\/\/www.protectual.com.br\/en\/empresa\/\">Read More \u00bb<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b97e612 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b97e612\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-922dba2\" data-id=\"922dba2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e8353eb elementor-widget elementor-widget-heading\" data-id=\"e8353eb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><i class='fas fa-minus' style='font-size:18px;color:r#2c6184'>&nbsp;&nbsp;<\/i>Staff&nbsp;&nbsp;<i class='fas fa-minus' style='font-size:18px;color:r#2c6184'><\/i><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f1c648 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2f1c648\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-ebd1236\" data-id=\"ebd1236\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72dc033 elementor-widget elementor-widget-image\" data-id=\"72dc033\" data-element_type=\"widget\" id=\"img-equipe\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"187\" height=\"187\" src=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2016\/09\/foto-equipe-01.jpg\" class=\"attachment-large size-large wp-image-18\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2016\/09\/foto-equipe-01.jpg 187w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2016\/09\/foto-equipe-01-150x150.jpg 150w\" sizes=\"(max-width: 187px) 100vw, 187px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-522a29f elementor-align-center elementor-widget elementor-widget-button\" data-id=\"522a29f\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/br.linkedin.com\/in\/marcia-rujner-guimaraes-76273a21\/pt\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">See curriculum<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c1314a elementor-widget elementor-widget-text-editor\" data-id=\"0c1314a\" data-element_type=\"widget\" id=\"legenda-equipe\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #fac862;\"><strong>Marcia Rujner Guimar\u00e3es<\/strong><\/span><\/p><p><strong>Intellectual Property Specialist<\/strong> <a href=\"mailto:marcia@protectual.com.br\">marcia@protectual.com.br<\/a><\/p><p>Master in International Business Management from the School of Advertising and Marketing of S\u00e3o Paulo - ESPM \/ SP, graduated in Law from the Faculty of Law Milton Campos - MG. Consultant and Advisor on knowledge protection, through the brand PROTECTUAL-Intellectual Protection, she began her career in the private and public sectors today working with the various actors and players involved in the entrepreneurship and innovation ecosystem. Partner responsible for the Legal area at PEZCO ECONOMICS Consulting.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-bb59a14\" data-id=\"bb59a14\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ae5356 elementor-widget elementor-widget-image\" data-id=\"7ae5356\" data-element_type=\"widget\" id=\"img-equipe\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"187\" height=\"187\" src=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2016\/09\/fred.jpg\" class=\"attachment-large size-large wp-image-60\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2016\/09\/fred.jpg 187w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2016\/09\/fred-150x150.jpg 150w\" sizes=\"(max-width: 187px) 100vw, 187px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2336436 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2336436\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/br.linkedin.com\/in\/fredericoturolla\/pt\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">See curriculum<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30e5663 elementor-widget elementor-widget-text-editor\" data-id=\"30e5663\" data-element_type=\"widget\" id=\"legenda-equipe\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #fac862;\"><strong>Frederico Turolla<\/strong><\/span><\/p><p><strong>Frederico Turolla holds a PhD and a Masters\u2019 degree in Business<\/strong><br \/><a href=\"mailto:fredturolla@protectual.com.br\">fredturolla@protectual.com.br<\/a><\/p><p>Frederico Turolla holds a PhD and a Masters\u2019 degree in Business Economics from the Getulio Vargas Foundation (FGV) and exchange in International Economics and Finance from Brandeis University, United States. He is a Full Professor at the Postgraduate Program in International Management (PMDGI\/ESPM). He was a professor at ESPM\/SP for 17 years and he is also a partner at PEZCO ECONOMICS.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6503c7a\" data-id=\"6503c7a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-217fd2f elementor-widget elementor-widget-image\" data-id=\"217fd2f\" data-element_type=\"widget\" id=\"img-equipe\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"187\" height=\"187\" src=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/02\/Mario-Antonio.jpg\" class=\"attachment-large size-large wp-image-91\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/02\/Mario-Antonio.jpg 187w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/02\/Mario-Antonio-150x150.jpg 150w\" sizes=\"(max-width: 187px) 100vw, 187px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2dbbe5 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"a2dbbe5\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"http:\/\/lattes.cnpq.br\/9446485370159281\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">See curriculum<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7c6fd5 elementor-widget elementor-widget-text-editor\" data-id=\"b7c6fd5\" data-element_type=\"widget\" id=\"legenda-equipe\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #fac862;\"><strong>Mario Antonio Margarido<\/strong><\/span><\/p><p><strong>Frederico Turolla holds a PhD and a Masters\u2019 degree in Business<\/strong><br \/><a href=\"mailto:mario@protectual.com.br\">mario@protectual.com.br<\/a><\/p><p>Mario Antonio Margarido is a postdoctoral fellow in Economics from the School of Economics of S\u00e3o Paulo (EESP), of the Funda\u00e7\u00e3o Getulio Vargas of S\u00e3o Paulo (FGV \/ SP). Doctor in Applied Economics from the Luiz de Queiroz School of Agriculture, University of S\u00e3o Paulo (ESALQ \/ USP). Master in Business Economics from the School of Business Administration of S\u00e3o Paulo, Funda\u00e7\u00e3o Getulio Vargas (EAESP \/ FGV). Bachelor of Economics from the Faculty of Economics and Administration, University of S\u00e3o Paulo (FEA \/ USP).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-509e9b3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"509e9b3\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1664e06\" data-id=\"1664e06\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c17215 elementor-star-rating--align-center 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data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Your feedback is very important to us<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8abe4e elementor-widget elementor-widget-text-editor\" data-id=\"e8abe4e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Please Google your assessment by clicking the button below.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63df66f elementor-align-center elementor-widget elementor-widget-button\" data-id=\"63df66f\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a href=\"https:\/\/g.page\/r\/CUN_PSnoAhvyEAg\/review\" 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class=\"elementor-element elementor-element-cdaf33c elementor-widget elementor-widget-heading\" data-id=\"cdaf33c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><i class='fas fa-minus' style='font-size:18px;color:r#2c6184'>&nbsp;&nbsp;<\/i>News&nbsp;&nbsp;<i class='fas fa-minus' style='font-size:18px;color:r#2c6184'><\/i><\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ee6ca0d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ee6ca0d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-56f6655\" data-id=\"56f6655\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-afa5da4 elementor-widget elementor-widget-image\" data-id=\"afa5da4\" data-element_type=\"widget\" id=\"img-news\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"502\" src=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/pexels-drew-rae-1871508-1030x647-1-1024x643.jpg\" class=\"attachment-large size-large wp-image-181\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/pexels-drew-rae-1871508-1030x647-1-1024x643.jpg 1024w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/pexels-drew-rae-1871508-1030x647-1-300x188.jpg 300w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/pexels-drew-rae-1871508-1030x647-1-768x482.jpg 768w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/pexels-drew-rae-1871508-1030x647-1.jpg 1030w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8513f8d elementor-widget elementor-widget-heading\" data-id=\"8513f8d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Games and loyalty programs in Brazil<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93b4cf2 elementor-widget elementor-widget-text-editor\" data-id=\"93b4cf2\" data-element_type=\"widget\" id=\"legenda-news\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Games and loyalty programs in Brazil Gamification is here to stay and is now reaching all markets. That's not news. Today, the strategy is commonly used in combination with so-called loyalty programs, in which users are motivated by numerous factors to consume and remain loyal to certain companies...<br \/><a href=\"#\">Read More \u00bb<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ab51439\" data-id=\"ab51439\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a3b488 elementor-widget elementor-widget-image\" data-id=\"3a3b488\" data-element_type=\"widget\" id=\"img-news\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/patente-1024x538.png\" class=\"attachment-large size-large wp-image-183\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/patente-1024x538.png 1024w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/patente-300x158.png 300w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/patente-768x403.png 768w, https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/patente.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d81c81 elementor-widget elementor-widget-heading\" data-id=\"3d81c81\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Product patents in Brazil<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-378a4e3 elementor-widget elementor-widget-text-editor\" data-id=\"378a4e3\" data-element_type=\"widget\" id=\"legenda-news\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A patent is essential to protect inventions that can be successful in the market. Thus, those who create products or production methods have their idea protected and can profit adequately from it. This method generates market competitiveness and encourages companies to innovate.<br \/>In competitive markets, protecting inventions is critical\u2026<br \/><a href=\"#\">Read More \u00bb<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Sonhe \/ Realize \/ Proteja O conhecimento \u00e9 um ativo intang\u00edvel valioso. Saiba como assegur\u00e1-lo &nbsp;&nbsp;\u00c1reas de atua\u00e7\u00e3o&nbsp;&nbsp; Prote\u00e7\u00e3o e Consultoria em Propriedade Intelectual Marca \u00e9 um ativo intang\u00edvel cujo valor constitui o patrim\u00f4nio de qualquer neg\u00f3cio, n\u00e3o importa o seu tamanho. Atuamos em todas as fases do procedimento de prote\u00e7\u00e3o deste intang\u00edve&#8230; Continue lendo [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_links_to":"","_links_to_target":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Home - Protectual<\/title>\n<meta name=\"description\" content=\"Home - Protectual\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.protectual.com.br\/en\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Home - Protectual\" \/>\n<meta property=\"og:description\" content=\"Home - Protectual\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.protectual.com.br\/en\/\" \/>\n<meta property=\"og:site_name\" content=\"Protectual\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-18T13:15:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.protectual.com.br\/wp-content\/uploads\/2021\/09\/img-empresa.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.protectual.com.br\/\",\"url\":\"https:\/\/www.protectual.com.br\/\",\"name\":\"Home - 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